A UK Punter’s Guide To Better Value Horseracing Betting On Bet365

Horseracing guide Bet 365 Sport UKThe Sport of Kings has been around for well over a century and over time, it has evolved an almost symbiotic relationship with the betting industry.

Long before you could bet on football or indeed many other sports, bookmakers were earning their money by offering odds on the wide range of horseracing meetings that were hugely popular across the country.

This mutually beneficial relationship still exists today and although bookmakers can now offer a wide range of other sporting events and markets through their mobile and online bookmaking apps and sites, horseracing remains one of the two most important markets for almost all top sports betting sites.

The simple reason for that is that betting on the horses remains as popular as ever with punters of all generations. However nowadays, you are not solely reliant on getting the best odds to get the best deal at your chosen online bookmaker as many offer their punters a range of horseracing-themed promotions and offers to tempt them into betting with them.

And no company offers horseracing fans quite as much as Bet365 Sports. Let’s take a look at some of the stand out offers available to all horseracing punters, either from the website or via the Bet365 downloadable app.

If you are a new player, then you are in luck. You can claim a free $100 UK Bet365 Sports bonus just for making a new account.

Offer 1: Bet365 Price Promise

Each week in the UK, ITV or ITV4 will show a number of top races live from a variety of top racing venues across the UK and when they do, Bet365 is undoubtedly the place to bet.

For every race shown live on the ITV, Bet365 will constantly monitor the prices for every runner in every race that is being transmitted live to air, with the sole purpose of offering the customer the best odds on all runners in that race out of all the top bookmakers in the UK.

In short, if you are watching the live racing on ITV or ITV4 in the UK, then with Bet365, you will be sure to get the best price on offer for any of the runners in any of the live races. Guaranteed.

Offer 2: ITV 4/1 Offer

ITV is the home of racing in the UK and to celebrate the fact Bet365 have come up with a special offer. Every time the channel shows live racing on the TV, Bet365 offers its fantastic ITV 4/1 offer.

All you need to do is place a bet on any live race shown on ITV or ITV4 in the UK and if your selection wins the race at odds of 4/1 or better, then Bet365 will give you a free bet to the same value of your winning stake (up to a maximum of £50) on the very next live ITV or ITV4 race.

Better still, pick another winner with your free bet at odds of 4/1 or better and Bet365 will keep giving you free bets up to the value of £50 on each live televised race you can pick a winner at 4/1 or better.

Offer 3: Feature Race 4/1 Offer

On days when ITV or ITV4 Racing is not being shown you can still get added value on Bet365 thanks to the sites Feature Race offer. Each day, Bet365 will list what their daily Feature Races are and if you place a bet on this race and back a winner at odds of 4/1 or greater, then Bet365 will give you a free bet on the next Feature Race up to the same value as your previous bet (maximum free bet value is £50).

Best of all, if you keep picking winners with your free bet, you will receive another free bet on the next feature race and so on. The more winners at 4/1 or better you can string together, the more free bets you can have with Bet365.

Offer 4: Best Odds Guaranteed

One of the best things about Bet365 for racing is that whenever you place your bet on the horse you want to win, Bet365 will always pay you out at the best odds, thanks to their Best Odds Guarantee. For example, if you back a horse that has an Early Price of 4/1 and by the time the race starts, its Starting Price has changed to 3/1, if your horse wins, you’ll still be paid out at 4/1.

However, if you back a horse at 4/1 on the Early Price and by the time the race starts, its starting price is now 6/1, if your horse wins, then you will be paid out at the 6/1 price. This offer includes Board Prices, Bet365 Early Prices, Singles, Multiple and Showcase bets.  (Does not include Ante Post, Tote/Pari-Mutual, Not to Win, Enhance Win, Cover Bets or any In Play bets).

Top Value: Other top horseracing deals

While the offers and promotions above offer most horseracing fans a great deal, Bet365 Sport goes the extra mile to ensure that their punters get the best deal when they bet with the company on the horses. Other features that offer the user additional value include:

  • Early prices available on every UK and Ireland horserace.
  • Showcast (fixed price straight forecast and tricasts) are available on all UK and Irish horse races when available and these are also covered by the Bet365 Best Odds Guarantee.
  • Bet365 also offer Enhanced Place Terms on each way bets on selected races throughout the racing calendar.
  • Bet365 will also pay out as a winner on any horse that is disqualified after winning a race, even if a stewards enquiry then strips that horse of victory. In this case, Bet365 pays out on both the disqualified horse AND the horse that is subsequently declared the winner.
  • Bet365 have abolished the 5p Rule 4 Deductions when a horse is withdrawn from a race which gives the punter added value on some races.

Top Feature: Live Streaming of all UK and Irish Races

Bet365 Horse RacingDid you know that if you place a bet of at least £0.50 on any race in the UK and Ireland with Bet365, either via the website or using your mobile app (on iPhoneiPad and Android), then you can watch a live stream of that race direct on your device at no extra charge?

Once you have placed your qualifying bet, you will be eligible to tune in to watch the race. A few minutes before the race starts, the Live Stream option will appear on your menu.

Click on it and you will be able to see the race in full on your PC or mobile device.

Top Feature: Racing Archive

If you are a punter that likes to place ante post bets well in advance and likes to place a lot of stock in researching your potential bets, then you will no doubt find Bet365’s Racing Archive an invaluable tool.  This free service allows you to watch replays of all the races covered by Racing UK and At The Races over many, many years.

So if you’ve received a tip on a horse and want to check out how it ran and how it has performed, you can search through the database for the races you need and watch how your tip performed before you place a bet.

As you can see, Bet365 offers a huge number of different offers, promotions and added value features for the typical horseracing punter that are available throughout the flat and national hunt racing seasons. If you want to bet on the horses, then Bet365 Sport is undoubtedly the place to wager.

Image Joseph Sohm /

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